Grow your Hotel Revenue with a professional Photographer
Luxury Hotel & Resort Photography is all about seducing your perspective guest. The guest must FEEL what it’s like to stay on your property.
Designing the space of hotel rooms, suites, and penthouses takes hundreds of hours, months of research, designing, furnishing, and decorating to enhance the guest experience.
Your photographers need to reflect the experience and luxury which your brand is built on.
Often hotels and resorts want to convey more than a beautifully designed suite. They want to highlight world-renowned service, personal care, and other amenities their resort or hotel has to offer.
The right type of commercial images will illustrate the EXPERIENCE to the guest. Allow them o envision themselves on your property. The main goal is to influence the guest to make the choice of selecting your property based on the most important need, which is the “emotional decision”.
Your goal with visuals should be not only to have the BEST photos possible but to have photos better than your nearest competitor. Isn’t that what matters most?
Why photograph each room style?
Every guest has a different expectation when they book with you. How will you show the different levels of room and flow if you don’t have great photos of each room style? You have to “sell” the value of upgrading from a standard room, to a deluxe room on a higher floor that provides a spectacular view.
Sharing the same images between a standard and a deluxe / upgraded room can mislead the client, resulting in poor guest satisfaction and a negative reputation.
Along with showing design details and amenities, your photos should convey an atmosphere within the room. A mood.
Another critical element to ‘selling’ your rooms is to keep your images fresh. You should re-shoot your rooms every 2-3 years. Even if nothing has changed in the room, creating new images from various angles, providing different perspectives of the space triggers an emotional response of the guests’ valuable memories as something that they will cherish and remember forever.
Check out our hotel and resort photography portfolio